Did you know that Amazon is the largest e-commerce platform in the world, and it’s only getting more prominent? According to a report by Markets Insider, Amazon’s sales are projected to reach $232 billion this year.
It is no surprise that many business owners have begun launching their own private-label products on Amazon to capture a piece of its massive market share. That being said, starting an automated private label company on Amazon can be challenging for those who don’t have experience in retail or wholesale marketing.
That, coupled with the fact that there are so many other people trying to do precisely the same thing, can make it feel like an uphill battle.
Private labelling is the process of re-branding a product or service and selling it as your own. When it comes to Amazon, it’s the act of creating a product, re-branding it, and then uploading it to Amazon’s marketplace.
This is an excellent way for entrepreneurs to start their own retail business without having to tackle the cost of inventory upfront. All you need to do is create a product, slap your own brand name on it, and then sell it on Amazon.
There are many reasons why you might want to start an Amazon private-label business. Most notably, Amazon’s massive marketplace is a great place to start a business. With over 300 million customers and millions of sellers, Amazon is a marketplace that genuinely has something for everyone.
This is also a great way to get your feet wet in the world of entrepreneurship without making a considerable investment. Unlike starting a brick-and-mortar store, there aren’t any significant overhead costs involved with private labeling on Amazon.
You don’t need to find a new supplier for each product you sell. You also don’t have to worry about storage or inventory.
You can bring your products to market much faster than with a traditional e-commerce business.
You don’t need to have a lot of money or a huge amount of experience to succeed at private labeling.
Your products will show up in search results almost immediately.
FBA stands for "fulfillment by Amazon," and it’s the service that allows you to send your inventory to Amazon’s warehouses, where they’ll handle the shipping. It also allows you to create your product listings on Amazon without storing your list.
If you choose the FBA route, Amazon will take care of the shipping, handling, and customer service, meaning you can focus on marketing, growing your brand, and making sales.
First, you’ll need to find a product that’s in high demand and has a low barrier to entry. For example, you probably don’t want to start a private-label skincare business. The research, development, marketing, and branding involved with that kind of product are expensive and time-consuming.
Instead, you might want to look for products that are easy to source, low cost, and are in high demand. For example, you could sell a product like a travel mug. It’s something nearly everyone needs, but plenty of competitors are out there. With a travel mug, you can find a supplier who can send you ready-made inventory.
Starting an automated FBA company on Amazon is a great way to get your foot in the door of the e-commerce world without having to worry about logistics. You can send your products to Amazon’s warehouses, create your product listings, and start selling with very little upfront investment. For those with limited startup capital, this can be incredibly useful. It’s also a great way to dip your toe into the e-commerce waters without having to make a major investment in inventory.
Automation is simplifying a process using some technology to reduce the amount of human labor required to get the result. In the case of Amazon sellers, automation is a way of simplifying the fulfillment process for multiple orders. This can be done through software or by having your employees do the work manually.
Automation is a great word because it’s not just about using software to make your life easier but also about optimizing technology to make your business more efficient. It could be as simple as using a software program to track the sales of your products. Or it could be a program or device that replaces a human action at the click of a button.
There are a lot of different tools that can assist you with Amazon automation. Here are a few of the most popular ones:
Inventory Lab offers products that let you fully automate your inventory and sales. They work with different Amazon marketplaces, including FBA, Shopify, and other e-commerce platforms.
Profit Bandit is a software program that automatically manages pricing, order fulfillment, and inventory tracking.
ShipStation is an online shipping management software that can scan items and create shipping labels. It can also transfer order information and quantities to Amazon.
ShipBob is a shipping platform that connects with other e-commerce systems. You can use it to manage orders and packages and automate shipping.
Automation can help you keep track of inventory and reduce the risk of mistakes with your orders. For example, if you sell a handful of books, it’s easy to lose track of which item should be sent to which customer. However, if you have an automation system, it can keep track of everything for you and help you avoid the mistake of shipping the wrong item to a buyer.
While you may only have a few orders at a given time, when you need to send out a large shipment, it can take a lot of effort and time to do it all by hand. With automation, you can send out those orders with just a few clicks.
Amazon fees can add up quickly, and that’s if you don’t have enough orders to hit the free-shipping threshold. Automation reduces these costs by reducing the time it takes to process orders.
Eminent Ecom gives investors the fantastic opportunity to invest in a fully automated Amazon Private Label Business. Our founder, fulfillment partners, managers, and employees have years of experience in e-commerce and can do many different things.
We’ve helped countless e-commerce entrepreneurs on their journey to building a successful business—a true testament to our commitment to our clients. If you want to start or scale your Amazon business, we’d love to talk to you!